Store Manager, Aspen

Title: Store Manager
Location: Aspen
Hours: Full Time
Start Date: February 1st, 2026
Reporting To: Director of Retail & Customer Experience


About Alice Walk

Alice Walk is a fast-growing women’s clothing brand founded on the belief that pairing classic silhouettes with beautiful, high-quality materials is the key to creating a fresh-yet-timeless wardrobe. We believe less is so much more. Classic, clean and truly timeless – that is our design philosophy. Those special staples you love and will wear for years to come. All of our clothing is designed in-house and then thoughtfully produced in small batches by expert factory partners around the world. Alice Walk is run by a small team of all women led by the founder, Emily Keneally.

Store Manager Position, Aspen CO

The Store Manager has the primary responsibility of being a physical representation of the Alice Walk brand. We are looking for an entrepreneurial, personable, and highly motivated individual to open and run our 2nd retail location. After three successful seasons on Nantucket, we are excited to increase our retail footprint with another charming jewel-box in Aspen! With the full support of our HQ team, the store manager will be responsible for all aspects of the Aspen store - including sales, staffing, customer service, in-store events, merchandising, inventory management and day-to-day operations. As this is only our 2nd retail location, we are looking for someone who is not only organized and detail oriented but also creative, strategic, flexible and excited by a challenge. We are a small, tight-knit team that is passionate about the growth and reputation of our brand - and values relationships and team culture above all else. We are excited about finding another Alice Walk brand ambassador to join the team.

Responsibilities:

  • Serve as the primary brand ambassador for Alice Walk in Aspen by developing and cultivating meaningful relationships with the customers and members of the Aspen community

  • Create a highly approachable, friendly and customer-centric retail environment that fosters loyalty and word-of-mouth marketing

  • Drive sales through extensive product knowledge, strategic merchandising and by providing customers personalized style guidance in a thoughtful, low-pressure manner

  • Manage, mentor and motivate a staff of sales associates by setting high standards, clear goals and leading by example

  • Manage all aspects of the day-to-day operations of the store including inventory management, logistics (receiving shipments, store maintenance, etc), staffing schedule and ensuring the POS system/all technology is running smoothly

  • Effectively manage the P&L

  • Identify opportunities to drive additional revenue and traffic for the store such as in-store events, local marketing, and build relationships with influential women in the area

 

Skills & Requirements:

  • Must live in or around Aspen or be willing to locate to Aspen by Feb. 1st, 2026

  • 3+ years of Retail Management experience preferred

  • Results driven with strong leadership and problem-solving skills

  • Team player with strong communication skills

  • Self-motivated, energetic, reliable, organized and professional

  • Willing to work various shifts, including weekends and holidays

  • Comfortable lifting ~30lb boxes occasionally

  • Competent in Excel; experience with Shopify a plus

 

Details:

  • This position is classified as full-time salaried. You will be expected to work an average of 40 hours per week

  • Compensation will be based on experience

  • Monthly sales bonus

  • Competitive PTO that encourages you to reset & recharge

  • Optional healthcare plan participation

  • 401k with company match (eligible after 3 months of employment)

  • Generous clothing allowance and employee discount 

If interested, please send a resume and brief cover letter to chelsea@alicewalk.com